In a property market as competitive as the one that we have today, it is important to pay attention to every detail of your marketing strategy when you try to rent or sell your house. In this sense, many homeowners aren’t aware of how important good photography can be.
Before you read more, just stop to think how many times you’ve lost interest in an ad because it didn’t have any photos, or the photos were poor quality...
An image of any space in your home is the first impression of a possible buyer or interested client. Therefore, if you’re seeking to sell or rent your home, it’s vital to transmit the best possible image of it to your potential clients. This is by no means an easy challenge, as through a photograph you have to awake the person’s interest and desire to visit the property in person.
By paying attention to detail and the cleanliness of each space with the aim of optimizing each image, making it attractive and high quality, your ad can allow clients to get a clear idea of what the house is like in a matter of seconds - that’s how long you have to catch their attention...
For more than 5 years, Charly Simon has been dedicated to professional architecture photography of interiors and exteriors and and luxury real estate. His work is the best example of his success, and his portfolio of select clients endorses his impeccable track record. In addition to the indisputable result, his hard work behind the scenes always shines through: location from where the images are shot, focus, natural lighting, hi-res images, etc.
As previously mentioned, first and foremost it is important to ensure that the house is clean and tidy. The rest is left in the hands of the photographer's professionalism; he must study the space and select the best angle for taking the photograph. This point is more important than you might think, as an image must both look good and transmit information. This is why it is necessary to gain an overview of the room and take the photo from a position where its size, and furniture and object distribution possibilities can be appreciated.
Another aspect to be taken into account for getting a good image is lighting. It can sometimes be the case that certain spaces don't have ideal lighting. A professional photographer will know how to make the most of this situation.
It should be remembered that a good photographer’s work only really begins after the photo has been taken; checking each image and analysing whether anything can be improved is a sign of professionalism and passion for his work.
If you’re selling or renting your home, you now know how important good images are. Charly Simon can present the best version of your property, by creating unique and cosy environments that transmit feelings beyond the image itself.